KhizooologyThe Power of Habit
Change the response; understand what keeps it returning.
Big Idea
Duhigg explains how recurring cues, routines, and rewards shape behavior at home, at work, and in communities.
Habit loop
A cue starts a routine, and its reward helps the pattern return.
Changing routines
Keep the cue and reward in view while trying a different response.
Keystone habits
Some repeated practices influence several other behaviors at once.
Organizational habits
Workplaces develop routines that can help coordination or hide serious problems.
Collective change
Relationships and shared expectations help explain how habits spread beyond individuals.
Notooo Take
Map one repeated action before trying to replace it.
One Thing to Keep
Change the response; understand what keeps it returning.